July 25th, 2007 - Thompson/Kerr Displays announced today the addition of a new series of articles sharing exhibit industry information and exhibitor tips to the Education Center of their web site at www.thompsonkerr.com.

This informative series, provided by Nomadic Displays, makers of portable trade show displays, will be presented on the Thompson/Kerr Displays web site over the next few months, with a new topic covered each week.

The first article, "Selecting the Right Trade Show," provides a 10-step process for choosing which trade show(s) to attend, so you attain highly-qualified leads and high sales instead of spending money, time, and energy with no return.

Upcoming articles in the weekly series will include:

• Show Services
• Cutting Show Costs
• Show Graphics
• Creating Presentations
• Pre Show Mailing
• Effective Givaways
• Qualifying Prospects
• Industry Terms
• International Exhibiting
• Booth Staffing
• Shipping Exhibits  

In addition, Nomadic plans to release additional articles in the future, on topics such as Show Space Selection, Trade Show Planning, Exhibit Marketing Cycle, Measuring Show ROI, Renting vs Buying, Ordering Electricity and Hiring Labor.

The Thompson/Kerr online Education Center currently offers a series of educational trade show web video seminars (webinars), with printable handouts available for each presentation.